Incorporating Pop Culture into Marketing

Marketing wizards scaled the scope of the popularity of various entertainment mixes and gave life to it as a part of their marketing campaign. More often than not we see catchphrases, quotes and references from viral content assimilated into various campaigns.

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OpinionGuest User
Why Do We Aim For Success Over Happiness?

Cancel culture’ is routinely applied to celebrities convicted of sex offences, especially those involving children – like Ian Watkins, Mark Salling (Noah Puckerman in Glee) and Gary Glitter. The same cannot be said for former bank robber Gregory David Roberts (author of Shantaram) and Jordan Belfort, who became a celebrity because of his white-collar crimes, and arguably achieved superstar status after being portrayed by Leonardo DiCaprio in The Wolf of Wall Street.

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OpinionGuest User
CAFCASS: A Safeguarding Concern?

Are CAFCASS sufficiently trained, involved in the child’s life long enough, or open to the possibility that the parent may know their child best? Are they there for the child as an individual or following a scripted checklist where parental alienation is the answer to everything?

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OpinionGuest User
How Will Covid Affect Our Children?

But how exactly, beyond the frequently discussed exam losses and bubble-induced isolation periods, will Britain’s school kids have been affected by the rona? And why exactly, will this issue have disproportionately affected children from disadvantaged backgrounds?

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OpinionGuest User
And Now for a Check in at Parliament: Dawn Butler & "Unparliamentary Language"

In short, unparliamentary language is useful for allowing debates to simply not descend into a shit hurling contest, but since the age of spin and the rise of ‘alternative news’ Johnson and his unscrupulous colleagues have been able to lie and cheat with impunity. Butler’s actions do not threaten the nature of parliament, however they do set a worrying precedent. If those in opposition are increasingly unable to correctly hold the government to account, then what good is a chamber of debate.

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Opinion, PoliticsGuest User
I Was Ghosted By My Therapist

Let’s head back to a week prior. It’s Wednesday, 9 am, and as per usual I’m sat cross-legged in my bed in the virtual waiting room, waiting for my therapist to turn up. 5 minutes pass: hmm, she must be running late. 15 minutes: this is strange. 30 minutes: oh god, what if she’s dead? Do I call the police?

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Bipolar Sucks, But Does My Parenting Also Have To?

I've got bipolar, type 2 to be specific. I don't add that last part to diminish my experience, by the way. Honesty and clarity drove me to do it because I'd hate to seemingly make myself into a spokesman for bipolar when only truly knowing a part of it. So I come out as Type 2 BiPo from the off so that we all know that I'm just a dude talking about one dude's experience.

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